Pet retailers and online sellers across the United States are under pressure to compete on price without compromising on quality. Branded pet products are being discounted more heavily than ever, margins are being squeezed by rising costs, tariffs and shifting supply chains, and pet owners are more willing than ever to switch away from familiar names.
For businesses looking to launch or scale a pet product range, finding the right manufacturing partner, whether for a low MOQ white label pet product or a fully custom private label pet food, treat or accessory line, has never mattered more. The White & Private Label Expo makes its debut in New York this year, bringing together thousands of attendees with the suppliers who can help them compete and grow.
Built for pet retailers, brand owners and ecommerce sellers at every stage, here’s what attendees can expect at the Javits Center on September 30 and October 1 in New York.
Hundreds of White & Private Label Pet Product Manufacturers
From low MOQ white label pet products to large-scale custom private label manufacturing, the show floor covers key sectors across the pet industry, including pet food and treats, grooming and wellness, toys and accessories, bedding, apparel and more. Visitors get the chance to compare suppliers face-to-face, test products firsthand and find the right fit for their business, whatever stage they’re at, all under one roof in the heart of Manhattan.
Expert Seminars & Keynote Talks
Hear from a hand-selected group of industry experts across both show days. Sessions cover the full spectrum of what it takes to start, grow or scale a pet retail business, from ecommerce and retail strategy to white label sourcing, brand building and logistics. With so much change in the US pet retail landscape this year, from tariff shifts to evolving pet owner habits, these sessions are designed to help attendees make informed, confident decisions about where and how they manufacture.
Multiple Shows, One Free Ticket
The White & Private Label Expo is co-located with other leading retail and supply chain events at the Javits Center, giving pet industry visitors access to a broader ecosystem of suppliers and solutions across manufacturing, packaging, technology and logistics. One free ticket gives visitors access to everything on-site, making the Javits Center a genuine one-stop shop for everything from sourcing to delivery and everything in between.
A New York Debut for a Growing Industry
New York was chosen as the location for this expansion for good reason. As one of the largest consumer markets in the country and a hub for retail, ecommerce and logistics innovation, the city offers the perfect backdrop for pet brand owners and manufacturers to connect. The Javits Center’s central Manhattan location also makes it easy for attendees from across the Northeast and beyond to attend without the need for extensive travel
